Increase your website's visibility with SEO
Boost visibility and attract more customers by driving organic traffic to your website, increasing credibility, and helping you stand out in search results.
We know that you need SEO strategies that directly drive growth and bring real, measurable results without wasting time or resources. With Burst, we’ll help you pinpoint the most impactful SEO tactics for your business, guide you on how to implement them effectively, and work as an extension of your team for ongoing support whenever you need it.
Our consultancy offers a well-rounded approach to SEO, integrating keyword optimisation, with local search strategies, content planning, and conversion rate optimisation to tackle your specific goals and challenges.
SEO services FAQs
Why is SEO important for my website?
Implementing effective SEO strategies is essential for maximising your website’s performance. With SEO, you can drive more organic traffic, improve your site’s visibility, and rank higher on major search engines like Google and Bing – making it easier to connect with your target audience. In today’s competitive market, optimising your website is critical to staying ahead of similar businesses and capitalising on valuable opportunities.
Our goal is to position your brand prominently, keeping you top-of-mind for potential customers and delivering maximum impact whilst empowering you and your team to capitalise on in-house resources.
What specific SEO services do you offer?
We offer a full suite of SEO services. Our services include comprehensive SEO audits to identify opportunities, in-depth keyword research to target high-value search terms, and strategic implementation of SEO best practices. Whether you need us to fully implement the changes or simply provide actionable recommendations for your team, we tailor our approach to fit your needs. Our SEO services span both on-page elements, such as optimising content, meta tags, and internal linking, as well as off-page strategies such as citations.
How long will it take to see results with SEO services?
The timeline for seeing results from SEO efforts depends on several factors, including your website’s current performance, the keywords you are targetting and your competition. Generally, it can take several months to see significant improvements, but the long-term benefits make it well worth the effort. Starting with a clear SEO strategy and roadmap increases your chances of sustained success in search engine rankings.
Can I optimise my website myself?
Yes, you can manage organic search efforts on your own, however effective SEO requires a deep understanding of optimisation best practices and a substantial commitment of time and effort and knowing what to prioritise.
By partnering with Burst, you gain access to proven strategies that can fast-track your website’s progress, which we can implement together.
How will you choose keywords for our business?
To choose your keywords, we would start by understanding your business goals, your target audience, and your competitors to identify the types of searches potential customers are making. Next, we will use a mix of keyword research tools, to find suitable keywords with a mixture of search volume and competitiveness. This step includes discovering high-intent keywords (terms that signal a readiness to purchase or engage) and long-tail keywords, which are more specific phrases that often convert well because they capture focused search intent.
Once we’ve gathered a list of potential keywords, we analyse the competition for each term to assess how challenging it will be to rank. This involves looking at the content currently ranking for those terms and identifying gaps where we can create more valuable content. Finally, we organise the keywords by priority and relevance to your business, grouping them into themes or clusters that inform the content strategy and on-page optimisation.
How do you measure SEO success, and what kind of reports will we receive?
To measure SEO’s impact, we focus on key performance indicators (KPIs) that align with your business goals and provide a clear picture of progress. These KPIs typically include organic traffic growth, keyword rankings, click-through rates (CTR), and conversion metrics, allowing us to track how well the SEO efforts are attracting relevant visitors and driving engagement on your site.
To keep you informed and involved, we provide regular reports – typically monthly or quarterly, depending on your preference. Each report includes a breakdown of traffic performance, changes in keyword rankings, and analysis of user engagement metrics like bounce rate and time on site. For a deeper view into conversions, we track actions such as form submissions, sales, or other goals we’ve set up together, so you can see the direct impact of SEO on your bottom line. We also provide insights and recommendations for ongoing optimisation, identifying new opportunities to further boost performance.
What are the costs involved, and are there ongoing fees?
The cost for SEO services can vary. For smaller businesses, just looking to start up, monthly SEO packages might range from a few hundred to a few thousand pounds, covering essential services like keyword research, on-page optimisation, and content creation. More comprehensive SEO efforts including technical SEO, extensive content strategy, link-building, and ongoing competitive analysis often come at a higher price due to the time and expertise required.
Some businesses may opt for one-time SEO service, such as a website audit or a keyword research package, which can be more affordable upfront but may not include long-term support. Custom SEO plans can be created based on your budget, goals, and available resources. During our initial consultation, we’ll work with you to determine the best approach to fit your needs and give a clear cost breakdown, ensuring you get maximum value for your investment.
Do we need to make changes to our website?
Yes, effective SEO typically requires some changes to your website. As part of our SEO services, we’ll conduct an in-depth audit to identify any adjustments that may be beneficial. These changes often include optimising on-page elements such as titles, meta descriptions, and content to align with target keywords. We may also suggest enhancements to the site’s structure or navigation to make it easier for search engines to crawl and index your content.
In some cases, technical updates might be needed, such as improving site speed, mobile responsiveness, and fixing any broken links or errors that could affect rankings. If your website’s current content doesn’t align with SEO best practices, we may recommend adding or updating pages to ensure it’s valuable and engaging for visitors. We can either implement these changes directly, or we can provide clear recommendations for you to handle, depending on your preference.
